Sales, Marketing & Management Ideas - Vol. 004 By: Tim Williams

If you would like to know how to narrow your LinkedIn search results then read on …

Boolean logic allows you to combine words and phrases into search statements to retrieve documents / records via Internet search engines (browsers ... IE, Chrome, FireFox, Safari) or from searchable databases.

Most database searching is based on the principles of Boolean logic. Boolean logic refers to the logical relationship among search terms, and is named after the British-born Irish mathematician George Boole.

LinkedIn’s contents can also be searched according to the rules of computer database searching.

Boolean logic consists of three logical operators:

• AND
• OR
• NOT  or The minus sign (-)

You can use individual Boolean logic operators or combinations of operators in specific search fields to narrow down your LinkedIn search results.

Example # 1: Advanced People Search / AND

If you only want to find results with both the terms ‘sales’ and also ‘marketing’ then type – [ sales AND marketing ] in the Title field

Example # 2: Advanced People Search / OR

If you want to find results with either the term ‘sales’ or ‘marketing’ then type – [ sales OR marketing ] in the Title field

Example # 3A: Advanced People Search / NOT

If you want to find results with the term ‘sales’ but not ‘sales and also ‘marketing’ then type – [ sales NOT marketing ] in the Title field

Example # 3B: Advanced People Search / the minus sign (-)

If you want to find results with the term ‘sales’ but not ‘sales and also ‘marketing’ then type – [ sales -marketing ] in the Title field

Note: Title results are derived from both the Professional Headline and Current Positions on LinkedIn profiles.

For further details visit: http://en.wikipedia.org/wiki/Boolean_algebra

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Tim Williams is the Managing Director of Deakon Pty Ltd which provides:

• Professional B2B Sales Training: Fear – The Art of Selling ®
  www.deakon.com.au

• Sales Recruitment: myfirstsalesjob ®
  www.myfirstsalesjob.com.au

• Mailing Lists | Email Lists | Telemarketing Lists: 52lists ®
  www.52lists.com

• LinkedIn Group: Australian SALES 2.0:
  www.linkedin.com/groups/Australian-SALES-20-3775080/about

Latest NEWS ...

• Next available Sales Training Course starts in Melbourne on Thursday 23rd May 2013
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